Raechel Whitchurch is a passionate advocate for artists and the driving force behind boutique music booking agency Sure Thing Agency.

With over 15 years’ experience working with some of Australia’s biggest artists, events, and international promoters, Raechel brings a wealth of industry knowledge and a hands-on approach to every project and represents artists such as Fanny Lumsden, Jenny Mitchell (NZ), Colin Buchanan, Denvah, Adam Harvey, and The Buckleys.

As an accomplished artist in her own right, Raechel brings an insider’s perspective to her work, carefully crafting each project and challenging the notion of ‘that’s just the way it’s done’.